Ash Shaw

Standing out from the crowd keeps winning new business for Ash Shaw - Specialist Pension Scheme Auditors.

As a dynamic firm, Ash Shaw are keen to keep their website fresh and up-to-date. Gareth Burton and Terri Jarvis say, "It is really important to us that our website shows people what we are about. Our clients tell us it really makes a difference to the way they view us."

Gareth already knew that his website needed updating when he asked us to carry out our Website MOT, what he didn't know was how his website compared with his competition and industry standards for usability and accessibility. "The MOT gave us a useful benchmark of where we were and where we could get better. It showed us that we could improve the usability and accessibility of our website and this was very important to us. We are committed to being easy to do business with and our website needed to reflect this. We offer a more personalised service and needed a website which reflects our distinctive service and the value our clients obtain by selecting us."

Since that first MOT, Branch Out Internet Marketing has worked closely with Ash Shaw on two further projects. We have gained an extremely good understanding of their business goals and their target market and we are dedicated to helping them achieve the growth they are seeking. Our close working relationship means that we are now seen as a key partner.

To support their communications strategy, we help Ash Shaw produce a monthly newsletter. Gareth emailed me recently to say: "I was speaking to a new contact earlier today who expressed her delight at our newsletter. She described it as easy to read and enjoyable. In fact, once she read the joke she decided to read it all. She then decided to look at our literature (our pdf website) and then asked me to quote for a substantial piece of work."